UK-based SIS (Sports Information Services), a supplier of online betting services, announced on Wednesday a partnership with Chicago-based real-time video solutions provider Phenix to assist it in optimizing its streaming services.
The deal will enable SIS’s streaming platform, SIS Stream, to better deliver live content for its Live Betting Channels, World Greyhound Tote Pool, and its Competitive Gaming Channel. Phenix’s technology is expected to improve the integrity of SIS’s live pictures by minimizing the delay in delivering streams of live sporting events.
Paul Witten, Product Director at SIS, said, “It’s crucial that we minimize the latency of live events to a bettor’s screen as much as possible, in order to optimise their betting experience. Partnering with Phenix is key in helping us deliver real-time streaming to our operator partners, and further demonstrates our reputation for providing top quality live pictures to operators globally.”
Phenix CEO Roy Reichbach added, “SIS’s vision and openness to innovation will enhance their offer to bookmakers, providing them with real-time streaming and synchronised playback. The combined solution provides punters with an improved betting experience and increased operator revenues.”