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China’s domestic travel was almost back to 2019 levels during the recent Ching Ming Festival and the pent-up demand to venture overseas once restrictions are relaxed remains intact, says Professor Wolfgang Arlt, CEO of the China Outbound Travel Research Institute (COTRI).
China tourism watchers are becoming tentatively optimistic that outbound travel will resume in the next few months and increase further in the second half of the year.
In the latest edition of the COTRI Market Report, a study found that Chinese from different cities throughout the country have very distinct travel preferences...
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